Sabbin aikace-aikace, kayan haɗin gwiwar yanayi, fakitin samfuri masu ban mamaki, da feshi da ba a saba gani ba suna fitowa don magance abubuwan da mabukaci ke haifar da dorewa, sauye-sauye na zamani, da ci gaba da juyin dijital na dijital.

Turare, samfuri mai alama na kyawun duniya, koyaushe yana sake ƙirƙira kansa don haɓaka sabbin abubuwa waɗanda ke faranta mana rai. Tunani ya kasance mai mahimmanci ga wannan sashin kyakkyawa a cikin ci gaba akai-akai, kamar yadda alkaluma suka nuna. Don 2019, duniyar kyakkyawa ta kai Yuro biliyan 220 wanda aka sanya haɓaka na 5.0% idan aka kwatanta da 2018, (5.5% girma a cikin 2017) tare da sama da 11% sadaukar da turare. Domin 2018, jimlar ƙamshi ya kai dala biliyan 50.98 tare da haɓaka 2.4% idan aka kwatanta da 2017. Shekaru goma da suka gabata, a cikin 2009, jimillar ƙamshin ya tashi da 3.8% vs. 2008 zuwa dala biliyan 36.63.

Wannan ci gaban gabaɗaya a cikin kyawun duniya yana da yawa ga haɓaka ɓangaren alatu (+ 11% na tallace-tallace a cikin 2017), tallace-tallace a Asiya (+ 10% na tallace-tallace na 2017), ecommerce (+ 25% na tallace-tallace na 2017), da dillalan balaguro (+ 22% na tallace-tallace na 2017).Tun daga 2018, kasuwar turare ta duniya ta kai C tare da tsinkaya don rabin farkon 2019 wanda ke haifar da ninka wannan ƙimar kasuwa a cikin shekaru huɗu masu zuwa!

Marufi, wani muhimmin kadara ga sararin samaniyar kyau, yana taka muhimmiyar rawa wajen sanin samfur ko kayan kwalliya. Lallai, don kayan kwalliya, ƙimar tallan marufi ya zarce aikin sa na farko na kariyar samfur. Wannan tasirin tallace-tallace na fakitin - wanda aka kimanta a 82% na duk sassan masana'antu - yana ƙaruwa zuwa 92% a cikin sararin samaniyar kwaskwarima. Babban kashi an danganta shi da takamaiman tasirin kayan da aka yi amfani da su (48% lever bidi'a don kayan kwalliya) da kalmomin da ke da alaƙa da marufi (20% lever bidi'a don kayan kwalliya).

Ga turare, kwalbar ta kasance alamar da ba za a iya gujewa ba ta gane wani sanannen ƙamshi. Amma sabbin kayayyaki sun zo. Taurari da aka sani waɗanda ko da yaushe suna da alaƙa da ƙamshi yanzu suna da gasa daga sababbin mashahuran mutane da "ƙirar da aka yi da su" don samfura da kayayyaki.

Yanzu, kwalaben turare na gargajiya suna kasancewa tare da fakiti a wasu lokuta wasu sifofin da ba a saba gani ba, suna ɓarkewar iyakoki tsakanin kafaffun sararin samaniya da na zamani. A kowane hali, fasaha da kayan aiki dole ne su bi tunanin masu halitta!

Ƙirƙira a cikin marufi ya haɗa da siffofi da kayan aiki, tare da wannan ra'ayin da ba za a iya tserewa ba na dorewar yanayi, wanda kuma aka raba don tsarawa.